Facebook,Twitter and Google+ Sharing Experiment

Date 4/2/2013
We all know that in the social media world Facebook,Twitter,Myspace,LinkedIn and Google+ are the  most active social networks at this time, where billions of good content of pieces are shared by everyone each and every day.

I read somewhere about this magical idea that more than 200 million tweets are written every day by 100+ million users on Twitter while the numbers are even more impressive for Facebook. More then 800 million users of Facebook like and share more than 2 billion posts per day. Google+ is growing at an impressive rate in the terms of groath rate but is still a relatively small player with 43+million users.
However, as a web publisher, it definitely makes lot of sense for you to share your valuable content across all these social channels but have you ever wondered which of these best social networks have the higest engagement level? Which of them would bring the maximum eyeballs to your content?

Founder of Digg Kevin Ross did an interesting experiment. He shared the same web article on his Twitter, Facebook and Google+ profile simultaneously and with the help of bit.ly analytic s calculated the number of clicks coming from each of these social networks for the next two day. The results aren’t very surprising.

Kevin has 1.3 million followers on Twitter who clicked on the link ~5800 times. Sone 135k people have added Kevin to their Google+ circle and that got him ~ 3600 clicks. Finally, his 261~ followers on Facebook clicked on the link more than 1100 times.

The ratio of click trough ratio, and the engagement level, was the highest on Facebook which should not surprise many.


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